For the last few years at Rock ‘N Learn, we’ve had requests from our retailers and customers for a DVD to help children learn to read sight words. Because sight words are the most common words used in the English language, knowing them automatically can improve reading skills.
I’m pleased that last month we introduced the new Rock ‘N Learn Sight Words DVD that covers over 60 sight words. It’s been our most successful new product launch ever.
To create Sight Words DVD, we consulted with a team of four teachers, collectively having over 50 years classroom experience (both with regular students as well as students with remedial and special needs). These teachers have discovered what works and doesn’t, and they’ve had the benefit of many hours of workshop training in effective reading instruction.
Our education specialty retailers also provided suggestions on what they and their customers wanted to see in a sight words DVD, including flaws they saw with existing DVDs. The two recommendations we heard most were: 1) don’t make it boring, and 2) don’t make it confusing.
Addressing the first recommendation, we wrote fun songs and humorous dialogue combined with fun, engaging characters. It’s some of our best music and animation ever. We tested sections with children to make certain the DVD would hold interest and encourage kids to read along. We also ran scripts and video past our educational consultants and listened their suggestions for improvement.
Now, about their advice, “Don’t make it confusing,” our retailers said that the top complaint with some sight words DVDs is that the words are arranged to picture objects that have nothing to do with the words being taught. That may help kids attend to the shape of the word, but it’s also highly confusing. Learning to read is similar to learning a new language. Imagine if you were learning a new language and the word for “table” looked like a fish.
Rock ‘N Learn Sight Words presents the words in a way that makes sense in context. For example, if students are learning “up” and “down,” they see the characters going up and down.
Below is a video example of Rock ‘N Learn Sight Words DVD:
What do you think about Rock ‘N Learn’s new Sight Words DVD?